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the salt hour

the salt hour

the salt hour

In the salt hours of Mallorca, the founder wears WAIMBLUM pieces for the first time, captured through self-portraits that mark the beginning of a vision.

Shell accessories and the siren tattoo on her back shape the brand’s aesthetic, blending myth with personal history. Her long wavy hair, sun-lightened and textured by the sea, reflects the atmosphere of those days.

The Salt Hour is the most intimate editorial, born from the creator’s own fantasy and the first step in shaping the WAIMBLUM universe.

In the salt hours of Mallorca, the founder wears WAIMBLUM pieces for the first time, captured through self-portraits that mark the beginning of a vision.

Shell accessories and the siren tattoo on her back shape the brand’s aesthetic, blending myth with personal history. Her long wavy hair, sun-lightened and textured by the sea, reflects the atmosphere of those days.

The Salt Hour is the most intimate editorial, born from the creator’s own fantasy and the first step in shaping the WAIMBLUM universe.

In the salt hours of Mallorca, the founder wears WAIMBLUM pieces for the first time, captured through self-portraits that mark the beginning of a vision.

Shell accessories and the siren tattoo on her back shape the brand’s aesthetic, blending myth with personal history. Her long wavy hair, sun-lightened and textured by the sea, reflects the atmosphere of those days.

The Salt Hour is the most intimate editorial, born from the creator’s own fantasy and the first step in shaping the WAIMBLUM universe.